Free Substack Alternatives

By Warden

July 11, 2024

·

4 min read

Hey fellow writers! Ready to launch your newsletter without breaking the bank? We all know Substack has become a popular platform for sharing our thoughts and connecting with readers. But let's face it, those paid plans with transaction fees can put a dent in our earnings. The good news? Several fantastic free alternatives offer similar features and flexibility, letting you keep more of your hard-earned cash.

A comparison of Substack fees versus free alternatives

Why Consider Substack Alternatives?

Substack's free plan is a great starting point, but it does come with limitations. You'll encounter transaction fees on any paid subscriptions, and some features, like custom domains and advanced analytics, are locked behind those paid tiers.

Here's why exploring free alternatives can be a game-changer:

  • Cost Savings: Keep 100% of your subscription revenue without those pesky transaction fees eating into your profits.
  • Feature Access: Enjoy features like custom domains, advanced analytics, and design flexibility, often available even on free plans with alternative platforms.
  • Greater Control: Have more control over your branding, content, and subscriber data.

A pie chart showing feature access on different platforms

Top Free Substack Alternatives

Let's dive into some of the top free Substack alternatives that can help you level up your newsletter game:

Option 1: Ghost

  • What it is: Ghost is a powerful open-source platform designed specifically for independent writers and publications.
  • Key Features: Clean and customizable designs, built-in SEO tools, membership and subscription options, and the ability to host your newsletter on your own domain.
  • Pros: Greater control over your content and data, strong community support, excellent for writers focused on long-form content.
  • Cons: Steeper learning curve compared to Substack, may require some technical know-how for setup and customization.

Screenshot of Ghost's user interface

Option 2: Revue (by Twitter)

  • What it is: Acquired by Twitter, Revue is a minimalist platform designed for curating and sending editorial newsletters.
  • Key Features: Simple and intuitive interface, easy content embedding from Twitter and other platforms, built-in analytics, and paid subscription options.
  • Pros: Seamless integration with Twitter, great for sharing curated content and short-form updates, easy to use.
  • Cons: Limited design customization, fewer features compared to Ghost, future direction uncertain after Twitter acquisition.

Screenshot of Revue's integration with Twitter

Option 3: Mailchimp

  • What it is: A well-established email marketing platform that also offers newsletter features.
  • Key Features: Drag-and-drop email builder, automation features, robust analytics, large free plan for up to 2,000 contacts.
  • Pros: Beginner-friendly, wide range of email marketing features, excellent deliverability rates.
  • Cons: Primarily focused on email marketing rather than newsletter-specific features, design flexibility can be limited.

Screenshot of Mailchimp's drag-and-drop builder

Option 4: Buttondown

  • What it is: A simple and privacy-focused newsletter platform designed for developers and writers.
  • Key Features: Markdown support, powerful API access, custom domains, paid subscription options.
  • Pros: Affordable paid plans, great for tech-savvy users, strong emphasis on privacy.
  • Cons: Limited design customization, may not be as beginner-friendly as other options.

Screenshot of Buttondown's markdown editor

Choosing the Right Platform for You

Feeling a bit overwhelmed by the choices? Don't worry! Choosing the right platform boils down to your individual needs and priorities.

Here's a handy comparison table to guide you:

Feature Ghost Revue Mailchimp Buttondown
Free Plan Yes Yes Yes Yes
Transaction Fees No No Yes No
Custom Domain Yes Yes Paid Yes
Ease of Use Medium Easy Easy Medium
Design Flexibility High Low Medium Low
Best For Long-form content, independent writers Curated content, Twitter users Beginners, email marketing Developers, privacy-conscious writers

*Mailchimp offers free transaction processing on paid plans, but standard payment processing fees still apply.

Comparison table of features for different newsletter platforms

Getting Started with Your Free Newsletter

Ready to make the switch? Here are some actionable tips to get you started:

  1. Choose Your Platform: Revisit the comparison table above and consider your priorities.
  2. Sign Up for a Free Account: Most platforms offer a straightforward sign-up process.
  3. Import Your Email List: If you're migrating from another platform, most alternatives offer easy import options.
  4. Customize Your Design: Even on free plans, personalize your newsletter to reflect your brand.
  5. Start Creating! The most important step – begin crafting valuable content for your audience.

Step-by-step guide to setting up a new newsletter

Conclusion

Launching a successful newsletter doesn't have to drain your bank account. By exploring these free Substack alternatives, you can find the perfect platform to share your voice, connect with your audience, and build a thriving community – all without spending a dime.

Seamless Call to Action

I'm curious to hear your thoughts! What are your biggest concerns about switching newsletter platforms? Share your questions and insights in the comments below!